Modal shift

A project investigating the possible policy levers needed to help the UK achieve its necessary car mileage reduction targets.
Amount: £35,000
Decision made: 2022 - 2023
Green Alliance

Focus of work

The transport sector is responsible for over 30% of total emissions in the UK, with cars making up over 40% alone. Previous research from Green Alliance has shown that even with high levels of electric vehicle sales over the next decade, car kilometres need to decrease 20-27% by 2030 to ensure that the UK stays on track to meet its climate targets.

This project investigated the possible policy levers that could help the UK achieve this reduction in car miles. In partnership with the University of Cardiff, a new interactive ‘modal shift model’ was developed that allows non-experts to experiment with combinations of measures to reduce car miles driven.

Building on the success of the initial model’s reception, the team received additional funding from FIT to expand the model’s scope, working with Cardiff University to incorporate a new dataset from Trainline on rail choices.

Three key outputs emerged from the project:

Impact

Green Alliance uses its research and evidence to better engage policymakers and to accelerate reforms on local and national transport policy. The findings from this project demonstrate concrete, evidence-based steps that the national government and regional authorities can take to encourage modal shift.

Both reports were publicised with decision makers and other interested groups.

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